Welcome

Welcome

Join us in the USA Pavilion at DEFEA – Defence Exhibition Athens

Rank with the best | Attract more awareness for your products | Reinforce your international corporate identity | Assess regional challenges and opportunities at defense, homeland security and cyber security | Communicate with potential clients | Increase your visibility and explore new collaborations.

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George J. Tsunis
Ambassador U.S. Embassy Athens

Nikolaos Bakatselos
President, American-Hellenic Chamber of Commerce

Dear Defense Industry Executive,

The American-Hellenic Chamber of Commerce proudly announce the 3rd organization of the USA Pavilion at DEFEA 2025 – International Defence and Security Exhibition, to be held 6-8 May 2025 at the Metropolitan Expo in Athens, Greece.

The USA Pavilion is organized with the full support of the U.S. Embassy in Athens.

With over 346 exhibitors from 28 countries and 23.413 visitors from 91 countries DEFEA has established itself as the largest International Defence and Security Exhibition in South-Eastern Europe and has been firmly established on every expert’s calendar as an important exhibition of defense material, which enhances cooperation among countries, international organizations and industries and promotes the updating on modern technological developments in the field of defense technology.

Leading American defense companies graced this top-class event with their presence at the USA Pavilion in 2023 and will have once again the opportunity to join the USA Pavilion at DEFEA 2025 and be a part of a unique event which guaranteeing exhibitors’ maximum exposure, highest visibility and unparalleled access to partners and customers.

The USA Pavilion will continue to be the meeting point for the defense & security industry professionals, providing a platform for networking and exchanging ideas on joint ventures and formation of partnerships, as well as to come into direct contact with key decision makers of the defense and security markets internationally. 

2023 Exhibition Highlights

  • 23.413 Visitors from 91 Countries
  • 346 Exhibitors from 28 Countries
  • 55 Official Military and Governmental Delegations 
  • 21 Ministers and Deputy Ministers of Defense and Chiefs of Armed Forces
  • 17 Directorates of Armaments, Planning and Research
  • 307 Journalists from 22 Countries
  • 11 National Pavilions
  • 26 U.S. Exhibitors

We are looking forward to welcoming you to Athens!

Solicitation Letter

Dear Defense Industry Executive,

It is our great pleasure to inform you that the American-Hellenic Chamber of Commerce, with the full support of the Embassy of the United States of America, will organize the Official U.S. Pavilion at the 3rd DEFEA – Defense Exhibition Athens show on May 6-8, 2025, at Metropolitan Expo Centre in Athens, Greece.

As the premier defense exhibition in the Eastern Mediterranean, the 2023 DEFEA Show attracted 346 leading defense firms from 28 countries and over 23.000 visitors. The event welcomed 55 official national delegations, including the Greek Ministers and Deputy Ministers of Defense, and Chiefs of Armed Forces from several nations. The USA Pavilion featured 27 firms showcasing their latest technologies and defense systems, presenting state- of-the-art solutions for the defense and security sectors.

DEFEA 2025 will occupy a larger space, encompassing three halls, and attract even more visitors. The USA Pavilion will double its size and will once again be the meeting point for defense and security industry professionals, providing a platform for networking and exploring partnerships. USA Pavilion participants will benefit from high visibility and unparalleled access to partners and customers.

We hope you will help us showcase the best of American defense technology and expand your international presence to further develop strategic alliances through participation in the USA Pavilion.

For more information please visit www.usadefea.gr or contact the American-Hellenic Chamber of Commerce.

Sincerely,

USA PAVILION Organizers & Supporters

The American-Hellenic Chamber of Commerce will organize, with the full support of the Embassy of the United States of America and in association with AUSA (Association of the United States Army) Hellenic Chapter, the USA Pavilion at DEFEA 2025, a unique exhibition organized by Rota Exhibitions Greece, a leading exhibition organizer.

DEFEA is held under the auspices of the Hellenic Ministry of National Defence and the General Directorate of Defence Investments & Armaments (GDDIA), and the Greek Ministry of Maritime Affairs & Insular Policy with the support of the Hellenic Manufacturers of Defense & Security Material Association (SEKPY), the Hellenic Aerospace, Security & Defence Industries Group (HASDIG), and the Hellenic Association of Space Industries (HASI).

Organizer

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American – Hellenic Chamber of Commerce

The American-Hellenic Chamber of Commerce was established in 1932 and is one of the largest, most active and dynamic American Chambers in Europe. Virtually all American companies that do business in Greece and Greek companies that engage in trade with the United States are members of the Chamber. The Chamber’s membership is comprised of some one-thousand companies that seek to expand business horizons, create new business partnerships, and take advantage of trade and investment opportunities in today’s global economy. The Chamber promotes economic and business relations between the United States and Greece. It is a wholly autonomous, not-for-profit organization and receives no subsidy from any government body. The American-Hellenic Chamber of Commerce is an active member of the U.S. Chamber of Commerce in Washington D.C. and the European Council of American Chambers of Commerce.

Visit website

Supporters

us embassy logo

U.S. Embassy Athens

The U.S. Embassy in Athens is the U.S. Government’s official diplomatic mission in Greece.

The Embassy has many sections that intersect with the DEFEA Show including the Defense, Economic and Commercial Sections. 

The Commercial Section of the U.S. Embassy promotes the sale of U.S. products, equipment, services, and technology to the Greek market and assists U.S. companies in identifying qualified Greek partners, agents, and distributors.  

We can be reached through our official webpage at:  https://www.trade.gov/greece

FCS, US Embassy Athens

The U.S. Commercial Service, (USCS), at the U.S. Embassy in Athens, promotes the sale of U.S. products, equipment, services, and technology to the Greek market and assists U.S. companies in identifying qualified Greek partners, agents, and distributors.
It also offers the following services to Greek businesses: initial business counseling on opportunities in the United States; promotion for local agents/distributors of U.S. products, equipment, services, and technology that they represent and advocacy on behalf of U.S. firms pursuing business in Greece.
SelectUSA is also a big element of our work, promoting foreign direct investment in the United States.
We can be reached through our official webpage at: https://www.trade.gov/greece

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AUSA Hellenic Chapter

The Hellenic Chapter of AUSA is a non-profit organization established in October 2017 and is part of the European Chapter of AUSA . It includes the territories of both Greece and Cyprus. It aims to promote the cohesion and cooperation of those individuals and corporations who value the Armed Forces and Coast Guard in Greece and in Cyprus. The intent is to support the active and former service members and their institutions in solidarity with and under the framework of the Association of the United States Army (AUSA) providing an opportunity to network and build relationships with others, including NATO and other allies, who share these common interests.

The Exhibition

Established in 2021, DEFEA will be held for the 3rd time on May 6-8, 2025, at Metropolitan Expo Centre (next to Athens Int’l Airport “Eleftherios Venizelos”) in Athens, Greece. Defea 

It is generally accepted that DEFEA dynamically entered Greece into the international defense exhibitions map as an exceptional international defense exhibition and a key meeting point of the global defense community.

DEFEA 2025 AT A GLANCE

A Landmark Event – A holistic Approach on Global Defense Developments

DEFEA is a high-profile international exhibition where leading international companies present land, naval, aerospace, national and cyber security defense systems to a highly specialized audience from the Greek and international community. DEFEA will host once again International Pavilions with the participation of leading global companies from the associated sectors.

Advanced technological solutions play an essential role in the modern defense sector. By presenting such a variety of state-of-the-art exhibits, this specialized exhibition provides important benefits to the global Military, Political, Financial and Technological sectors, and an established background for a strong communication among them.

THE DEFENSE AND SECURITY WORLD UNDER ONE ROOF

A unique exhibition that brings the leaders of the defense and security industries, manufacturers and distributors, CEOs and dealers, buyers and sellers, international decision makers and professionals in the field worldwide, together with governmental and military officials. Whether you’re interested in business opportunities or in the latest technological developments, there is no better opportunity to reach busy professionals like you!

TARGETED ATTENDANCE PROMOTION

ROTA’s experience in creating top notch exhibitions in Greece, guarantees highly qualified professional attendance. At DEFEA 2025 high level professional attendance will be achieved throughout direct mail, advertisements and relationships within industry vertical publications and alliances with top global associations and organizations within the defense and security field and will bring once-more the most qualified audience in Greece.

AmChamGR will activate its wide network in Greece and in the United States to ensure highest participation of all relevant sectors of the industry at this year’s exhibition and particularly at the USA Pavilion, to ensure its position as the most important annual defense and security event for the region.

WHY DEFEA

  • DEFEA MARKED THE RETURN OF GREECE TO THE INTERNATIONAL MAP OF DEFENSE AND SECURITY EXHIBITIONS
  • Greece is an active member of all the international and regional organizations and cooperation schemes and holds a prominent position in the broader region of SE Europe as an important factor of peace and stability.
  • Greece is an ideal and strategic location for a defense and security exhibition providing a gateway for the EU and USA to Asia, Africa, and the Middle East.
  • Greece keeps excellent relations and military cooperation with Mediterranean and Middle Eastern countries, it also boasts a rising investment in defense and security.
  • DEFEA is fully supported by the Hellenic Ministry of National Defence offering a unique opportunity for the exhibitors to showcase the latest technology, equipment and systems across land, sea, and air. 
  • The Hellenic Armed Forces are in the middle of an overall transformation. This process aims at the enhancement of joint operations, through the improvement of interoperability and the corresponding change in the military way of thinking and acting. To this end the exhibition will contribute to the introduction of new technologies in the military field and the valuation of the new capabilities; thus, promoting interoperability.
  • During the 3-day period of DEFEA, more than 55 delegations arrive in Athens from all parts of the world and follow a daily visiting program including the arrangement of many briefings and meetings between delegations, exhibitors and officials

ΟPPORTUNITIES AT DEFEA 2025

  • MEET EXISTING AND NEW INDUSTRY CONTACTS AND DISTRIBUTORS
  • RAISE AWARNESS OF YOUR COMPANY AND PROMOTE NEW PRODUCTS
  • DISPLAY YOUR COMPANY’S FULL CAPABILITIES
  • ACCESS EMERGING MARKETS IN THE WIDER REGION OF SE EUROPE
  • DIRECTLY CONTACT WITH SENIOR MILITARY AND INDUSTRIAL LEADERS FOR GREECE, SE EUROPE AND OTHER COUNTRIES THROUGH AN EFFICIENT GOVERNMENTAL & ARMED FORCES DELEGATIONS VISITING PROGRAM
  • PARTICIPATE AT A VARIETY OF NETWORKING – ADDED VALUE ORIENTED EVENS
  • BECOME INFORMED OF DEVELOPMENTS AND GAIN INSIGHTS INTO THE CURRENT TRENDS IN THE WIDER SE EUROPE

MEDIA COVERAGE

Prominent media representatives will cover the exhibition and provide exhibitors with valuable publicity. Close collaboration with the media will ensure the fullest possible dissemination of important announcements.

At DEFEA 2023 More than 300 journalists from 22 countries covered the exhibition and the parallel events.

DEFEA WEBSITE

DEFEA in numbers

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OFFICIAL DELEGATIONS
FROM 36 COUNTRIES

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EXHIBITORS
FROM 22 COUNTRIES

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VISITORS
FROM 54 COUNTRIES

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USA PAVILION EXHIBITORS

Top Reasons to Join the USA Pavilion at DEFEA 2023

USA PAVILION EXHIBITORS CAN BENEFIT FROM:

  • Its prime location at Hall 4 of the Exhibition area, at the back of the Exhibition Visitors Registration Desks.
  • The USA Pavilion types of booths that are designed to better promote the products and services of the participating companies by providing maximum visibility. 
  • The value-added networking events that will take place during the 3-day event and enable them to get a clear view of the business environment in Greece.
  • The USA Pavilion seminar area where they will be able to talk about their products and services and multiply business contacts.
  • The ability to meet official foreign military delegations, Hellenic MoD and Army representatives, defense, and security VIPs to optimize their international development strategies.
  • The USA Pavilion will once again be the “Meeting Point” for DEFEA 2025 busy professionals!

 

ENJOY THE VARIETY OF SPECIAL SERVICES OFFERED FOR THE USA PAVILION EXHIBITORS

  • Pre-exhibition Business Breakfast Briefing
  • USA Pavilion Inauguration Ceremony
  • USA Pavilion Official Reception
  • Uniform Customized Exhibition Stands (except bare floor participations)
  • USA Pavilion Secretarial Support & Information Area
  • USA Pavilion Exhibitors’ Lounge
  • USA Pavilion V.I.P. and Meeting Room
  • Foreign Delegations Welcoming Committee
  • Potential to organize special seminars/workshops during the exhibition
  • Complete reference of your company at the USA Pavilion catalogue
  • Participation at targeted press briefings for maximum media exposure
  • USA Pavilion Seminar Area (free of charge)

DEFEA is a remarkable opportunity to gain insights and access to national and regional markets

  • Gain access to the emerging markets of Southeast Europe and the Balkans.
  • Learn about the latest developments and gain insights into current requirements in the region.
  • Enjoy direct access to senior military and industrial leaders from Greece, Southeast Europe and other countries through an excellent governmental and armed forces delegations’ visiting program.
  • Meet with existing and new distributors.
  • Take part in a variety of networking and added value oriented events.
  • Raise awareness of your company and promote new products.
  • Showcase your company’s full capabilities to key decisionmakers from across the region.

Seminars & Events

EVENTS

Friday, September 7, 2018

Saturday, September 8, 2018

View full schedule and calendar